{"id":725,"date":"2025-03-20T14:54:09","date_gmt":"2025-03-20T12:54:09","guid":{"rendered":"https:\/\/mapstars.co\/promotion-of-a-tattoo-studio-in-paris-on-google-maps-local-seo\/"},"modified":"2025-03-20T14:54:09","modified_gmt":"2025-03-20T12:54:09","slug":"promotion-of-a-tattoo-studio-in-paris-on-google-maps-local-seo","status":"publish","type":"post","link":"https:\/\/mapstars.co\/en\/promotion-of-a-tattoo-studio-in-paris-on-google-maps-local-seo\/","title":{"rendered":"Promotion of a tattoo studio in Paris on Google Maps (local SEO)"},"content":{"rendered":"<p><strong>Client<\/strong>: Tattoo studio in Paris, France<\/p>\n<p><strong>Objectives<\/strong>: Increase the number of leads and attract new customers through Google Maps and Search<\/p>\n<p><strong>Period<\/strong>: 3 months (taking into account delays on the part of the client due to high workload)<\/p>\n<h3>Optimization work<\/h3>\n<h4><strong>Optimization and completion of the profile<\/strong><\/h4>\n<ul>\n<li>The profile is 100% complete, all the necessary information is added.<\/li>\n<li>High-quality photos and a detailed description with keywords (<strong>tattoo shop, tattoo cover Paris, tatoueur<\/strong>) have been added.<\/li>\n<li>Optimized categories and services.<\/li>\n<li>Adjust contact information and work schedule.<\/li>\n<\/ul>\n<h4><strong>Internal and external SEO optimization<\/strong><\/h4>\n<ul>\n<li>Update titles and descriptions based on frequent queries.<\/li>\n<li>Working with reviews (responding to existing reviews, encouraging customers to leave new ones).<\/li>\n<li>Regularly adding publications to the profile (new works, promotions, information about the artists).<\/li>\n<\/ul>\n<h4><strong>Increase audience engagement<\/strong><\/h4>\n<ul>\n<li>Use of geotags and local recommendations.<\/li>\n<li>Add UTM tags for traffic tracking.<\/li>\n<li>Optimization of search queries for display in Google Search, not just on Maps.<\/li>\n<\/ul>\n<h3>Promotion results<\/h3>\n<p>\u2705 <strong>x2<\/strong> increase in profile interactions per month.<\/p>\n<p>\u2705 <strong>+100% of conversions to the site<\/strong> (there were 0).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-711 size-large\" src=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-1024x495.png\" alt=\"\" width=\"1024\" height=\"495\" srcset=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-1024x495.png 1024w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-300x145.png 300w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-768x372.png 768w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-1536x743.png 1536w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/222222-2048x991.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u2705 <strong>x2 increase in building routes to the studio<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-715 size-large\" src=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-1024x492.png\" alt=\"\" width=\"1024\" height=\"492\" srcset=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-1024x492.png 1024w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-300x144.png 300w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-768x369.png 768w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-1536x738.png 1536w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/333333-2048x984.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u2705 <strong>50% of profile displays are now in Google Search, not just on Maps.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-707 size-large\" src=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-1024x495.png\" alt=\"\" width=\"1024\" height=\"495\" srcset=\"https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-1024x495.png 1024w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-300x145.png 300w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-768x371.png 768w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-1536x742.png 1536w, https:\/\/mapstars.co\/wp-content\/uploads\/2025\/03\/4444-2048x989.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u2705 <strong>Profile started showing up for relevant keywords:<br \/><\/strong><strong>tattoo shop, tattoo cover Paris, tatoueur<\/strong>.<\/p>\n<h3>Conclusions<\/h3>\n<p>Despite a long optimization process, after 3 months, the studio&#8217;s profile received a significant increase in visibility and engagement. Thanks to a competent SEO strategy, <a href=\"https:\/\/www.google.com\/maps?cid=1802344379560672345\"><strong>Sashatattooing Paris<\/strong><\/a> began to attract more potential customers through Google Search and Maps. At this stage, active promotion has been launched, which will further improve the results and ensure a steady flow of customers in the future.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Client: Tattoo studio in Paris, France Objectives: Increase the number of leads and attract new customers through Google Maps and Search Period: 3 months (taking into account delays on the part of the client due to high workload) Optimization work Optimization and completion of the profile The profile is 100% complete, all the necessary information [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":721,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Promotion of a tattoo studio in Paris on Google Maps (local SEO) - 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